Brown Bag Lunch Series: Farmers Market Benchmarks

The Farmers Market Federation of NY and Cornell Cooperation Extension of Broome County, funded by NY Farm Viability Institute, has conducted a study to define benchmarks for success at farmers markets. The results of the study were delivered in a series of Brown Bag Lunch webinars.

The webinars have already taken place, but you can view the recordings below.


Income Potential for Farmers Market Farmers

View the Recorded Webinar
View or Download the Fact Sheet


Marketing Standards for Success at Farmers Markets

View the Recorded Webinar
View or Download the Fact Sheet


Employee Benchmarks for Farmers Market Sales

View the Recorded Webinar
View or Download the Fact Sheet


Pricing Benchmarks for Successful Farmers Market Sales

View the Recorded Webinar
View or Download the Fact Sheet

Supporting and Promoting the Viability of New York's Farmers Markets