The Farmers Market Federation of NY and Cornell Cooperation Extension of Broome County, funded by NY Farm Viability Institute, has conducted a study to define benchmarks for success at farmers markets. The results of the study were delivered in a series of Brown Bag Lunch webinars.
The webinars have already taken place, but you can view the recordings below.
Income Potential for Farmers Market Farmers
Marketing Standards for Success at Farmers Markets
Employee Benchmarks for Farmers Market Sales
Pricing Benchmarks for Successful Farmers Market Sales