Webinar Archive


SNAP Webinar Series — SNAP at Your Farmers Market

A series of 3 webinars covering the SNAP process from beginning to success. Learn if SNAP is right for your market. In the second webinar, you’ll be talked through operating SNAP at your market. The final entry is full of proven strategies to flourish.
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SARE Consumer Survey Webinar Series

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Market Planning for Farmers Markets: Make Your Promotions Count Series

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Farmers Markets First Webinar Series

Today, farmers markets across New York face more competition than ever before. Customers seeking local food are being courted by grocery stores attempting to mimic the market, meal delivery kit services, community supported agriculture (CSAs), and even other farmer markets. What can you do as a farmer or producer, or as a farmers market manager? The secret is building a bond with the customer – and building value that can only be found at the farmers market. This webinar series will provide tips for making farmers markets tops in the consumer’s mind with actionable, low-cost, highly efficient strategies you can put into play for your next market season.
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Open Forums

View the recordings of our pandemic Open Forums, which include valuable information regarding the pandemic and more. Learn how to operate a market under unprecedented stress, and figure out what we learned from lockdown.
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FMM Pro: Farmers Market Business Planning

Taking Your Farmers Market to the Next Level

This three-part webinar series hosted by the Farmers Market Federation of NY and Cornell Cooperative Extension of Broome County will discuss the importance of the business plan in ensuring the long-term success of your farmers market. Each session will cover a specific section of the business plan, explore concepts, and offer insights into how each may be applied to a farmers market, no matter the size.

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Brown Bag Lunch Series

The Farmers Market Federation of NY and Cornell Cooperative Extension of Broome County, funded by NY Farm Viability Institute, have conducted a study to define benchmarks for success at farmers markets. The results of the study were delivered in a series of Brown Bag Lunch webinars.

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Marketing for Profit Series

3 Videos

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